| Judul | : | ADVERTISING MAKES MONEY | |
| Pengarang | : | A. Adji Watono | |
| Penerbit | : | Gramedia | |
| ISBN | : | 978-979-22-4209-6 | |
| Cetakan Ke | : | 1 | |
| Tahun Terbit | : | 2008 | |
| Bahasa | : | Indonesia | |
| Jumlah Halaman | : | xxxii + 316 | |
| Kertas Isi | : | art paper | |
| Cover | : | Hard cover | |
| Ukuran | : | 15 x 24 cm | |
| Berat | : | 800 gram | |
| Kondisi | : | Baru | |
| Harga | : | Rp. 120.000 | |
| Bayar | : | Rp.102.000 | |
| Stock | : | 1 | |
MY LIFE, MY WAY, MY BLOOD
ADVERTISING MAKES MONEY
12 Prinsip Mengelola Merek Menjadi Market Leader dan Menghasilkan Profit
DAFTAR ISI :
UCAPAN TERIMA KASIH
PENGANTAR
Hermawan Kartajaya, president of world marketing association founder and president of markplus, inc.Dr. Renald Kasali, Ketua program MM FE UII
Irwan Hidayat, Presdir PT. Sido Muncul
PENDAHULUAN
From "Advertising that Sells" to "Advertising that Makes Money"BAB 1. Advertising Must Create Money ... and Profit
BAB 2. Think Big, Dream Big, and Action Big
BAB 3. Loose to Win
BAB 4. Never Ever Give Up, No Matter What Obstacles Come Up
BAB 5. Never Say No. Nothing is Impossible
BAB 6. Hungry for Change. Never Stop Adapting
BAB 7. Be Passionate!!! Focus on the Momentum of Success
BAB 8. Follow Your Instinct. Trust Your Gut
BAB 9. All Out!!! Overcommitted to Every Decision You Make
BAB 10. Farming, Not Hunting
BAB 11. Hard Work!!! Create Your Own Luck
BAB 12. Just Do It! Take The Risk
Tri Transformasi Menuju " The Next Dwi Sapta" oleh Maya Carolina Watono
Penutup
Tentang Penulis
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